Marcus Evans Retail Marketing Excellence Conference
Bangkok, March 2011
• Setting yourself apart from competitors by constructing different in-store
activities designed at harnessing a consistent traffic flow
• Discovering how minor promotions in-store can drive traffic into your outlets
• Performing ever changing store concepts that drive the attention of window
and random shopper
• Conducting minor store evaluations involving display features and merchandise
presentations to ensure that it is still attractive
• Setting yourself apart from competitors by constructing different in-store
activities designed at harnessing a consistent traffic flow
• Discovering how minor promotions in-store can drive traffic into your outlets
• Performing ever changing store concepts that drive the attention of window
and random shopper
• Conducting minor store evaluations involving display features and merchandise
presentations to ensure that it is still attractive
Download here:
http://www.slideshare.net/kennyong/retail-marketing-spotting-buying-patterns-and-maintaining-a-consistent-trafficflow-all-year-round/download
TURD: Directionless but practical ramblings and concepts on Career, Leadership, Organizational, Relationship and Personal Development for in and out of work success.
Friday, March 25, 2011
Thursday, March 24, 2011
Exploring geo-marketing as new business marketing tool
Marcus Evans "Market Intelligence & Consumer Insights" Conference
Singapore, November 2010
Exploring geo-marketing as new business marketing tool
• Conducting a territorial analysis of potential market opportunities via the components of geo-marketing strategies
• Designing marketing activities using GIS (geographic information systems) and data with a geographical context
• Analysing the socioeconomic reality with the assistance of cartography, computering and statistics gathered
• Using geo-marketing as an instrument to optimise future business decision, advertising campaigns, new stores localisation and customer loyalty
Download:
http://www.slideshare.net/kennyong/me-geo-marketing-by-kenny-ong-nov-2010-v2/download
Singapore, November 2010
Exploring geo-marketing as new business marketing tool
• Conducting a territorial analysis of potential market opportunities via the components of geo-marketing strategies
• Designing marketing activities using GIS (geographic information systems) and data with a geographical context
• Analysing the socioeconomic reality with the assistance of cartography, computering and statistics gathered
• Using geo-marketing as an instrument to optimise future business decision, advertising campaigns, new stores localisation and customer loyalty
Download:
http://www.slideshare.net/kennyong/me-geo-marketing-by-kenny-ong-nov-2010-v2/download