The Powerful Role of PR in Branding and Marketing

ABF Conference on Media Relations
July 2009

*Yesterday’s and today’s Public Relations
*What role does PR play in promoting your brand
*Determining the best PR strategies for greater brand impact
*Best practices for integrating PR with traditional marketing
*Case studies

Download Here:
http://www.slideshare.net/kennyong/the-powerful-role-of-pr-in-branding/download

The Powerful Role of PR in Branding

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CNI and Kenny Ong Live webcast throughout US

CNI and Kenny Ong Live webcast throughout US - Human Capital Institute
17 July 2009, 2.00pm ET



Strategic Performance Systems
The challenge presented by effective and strategic performance management is one that has ignited intense interest and debate. Beyond performance reviews, performance management systems and processes are being integrated with hiring, retention, learning, compensation and career transitions initiatives. For performance management solutions to fulfill their potential, it must inform the other critical components of strategic talent management. Strategic and integrated performance management not only drives effective measurement, it aligns hiring and retention efforts with corporate objectives and focuses those efforts where they will produce the greatest returns.

Next Webcast
Title: Enhancing Business Performance with Systematic Talent Management
When: Thu, Jul 16 2009 / 2:00 PM - 3:00 PM ET

Presented By: Kenny Ong , Vice President, Corporate Strategic Planning & Development , CNI Holdings Bhd
Register Here: http://www.hci.org/hci/events_register.guid?_trainingID=2345&_trainingScheduleID=20203

Recast Dates:
Fri, Jul 17 2009 / 6:00 PM - 7:00 PM ET Register »
Sun, Jul 19 2009 / 10:00 PM - 11:00 PM ET Register »
Mon, Jul 20 2009 / 2:00 AM - 3:00 AM ET Register »
Mon, Jul 20 2009 / 6:00 AM - 7:00 AM ET Register »
Mon, Jul 20 2009 / 10:00 AM - 11:00 AM ET Register »

Business performance is achieved when systems leverage talent to make their best contribution. Do your business and talent systems communicate? Performance management connects the business plan implementation with talent management. This webcast will explore how to link your systems for bottom-line performance and measurable results. Leveraging your talent's performance can position your company to be a leader in product development, customer loyalty and operational excellence. Gain insight to performance management effectiveness of the process, the form, the people, and the measurement. This webcast will reveal how performance management can be a "predictable process to improve controllable achievements.


Log on to: http://www.hci.org/hci/tracks_strategic_performance_systems.guid

Criteria of a Successful Project Leader (How to Get Things Done...)

M2 Asia ESSENTIAL PROJECT MANAGEMENT SKILLS FOR THE PUBLIC SECTOR
June 2009

Criteria of a Successful Project Leader (How to Get Things Done...)
• Leadership styles that suit your organizational structure
• Motivational strategies to win trust and commitment from your team
• People management strategy to enhance the deliverable of the projects
• Guiding the project team to success through effective leadership
• Setting a leadership benchmark for others to follow

Download Here:
http://www.slideshare.net/kennyong/criteria-of-a-successful-project-leader/download

Criteria of a Successful Project Leader

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Strategy Focused Planning System beyond Traditional Budgeting

ABF Financial Controllers Conference
June 2009

Strategy Focused Planning System beyond Traditional Budgeting
• What is strategy
• What is a strategic plan
• How to convert a strategic concept into an actionable plan with a realistic budget
• Overview of the mechanism for developing a strategic budget


Download Here:
http://www.slideshare.net/kennyong/strategy-focused-planning-system-beyond-traditional-budgeting/download

Strategy Focused Planning System Beyond Traditional Budgeting

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The Evolution Of Corporate Communications

ABF Annual Corporate Communications and Public Relations Conference
June 2009

The Evolution Of Corporate Communications
• The evolving role of corporate communications and PR
• Business strategy and corporate communications
• Technology and corporate communications
• Corporate communications as value creator

Download here:
http://www.slideshare.net/kennyong/the-evolution-of-corporate-communications-1665298/download

The Evolution of Corporate Communications

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Strategic Planning And Organization Clarity

ABF Strategic Corporate Planning Conference
March 2009, KL

• What are the key pitfalls that can derail strategy planning and implementation efforts?
• What are the critical activities that are anecdotes for driving the development of organisational clarity?
• Examples and case studies

Download Here:
http://www.slideshare.net/kennyong/strategic-planning-and-organization-clarity/download

Strategic Planning And Organization Clarity

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Leadership Lessons from GM - The Buck Stops Here, Finally

Finally. General Motors (more like the US Government) has come to their senses and remembered the fundamental truth about Leadership: The Buck Stops Here. Finally, they have deiced to remove the Chief, Rick Wagoner, the source of GM's problems. 

This is an exeprt from a news article online:

General Motors chief Rick Wagoner to quit under Obama auto plan

Agence France-Presse

Washington, March 30, 2009

US President Barack Obama has asked the head of General Motors to resign, US media reported, a day before the US leader spells out his plan for the future of the crippled auto sector.

"The Obama administration asked Rick Wagoner, the chairman and CEO of General Motors, to step down and he agreed," Politico.Com reported, citing an unnamed White House official.

You can catach the entire article here: http://www.hindustantimes.com/StoryPage/StoryPage.aspx?sectionName=RSSFeed-business&id=e269ccc8-67e7-46dc-b38a-7bb6e0d27206&Headline=GM+chief+Rick+Wagoner+to+quit+under+Obama+auto+plan

What are some quick lessons of Leadership that we need to remind ourselves?

1. The buck stops at the Chief. Not those below him or her.

2. Three years in a row is the maximum time period a leader is allowed to non-perform

3. A non-performing leader better quit before they are asked to leave

4. There is no blame. No excuses. 

Finally, someone (thanks Obama) has the guts to kick Wagoner out. It has been too long, and he has provided too many excuses. Time to get to work.

-TURD-