The Malaysian Mind as discovered on "Google's Malaysia Year-End Zeitgeist 2007"

1) Siti Nurhaliza more popular than Paris Hilton for searches of famous personalities
2) Genting and Langkawi top the list for destination searches
3) Strong growth in searches for social networks & video sites

Google has released its Zeitgeist for Malaysia - the most popular and fastest-rising search terms that people have been typing into Google.com.my in 2007.

Zeitgeist means "spirit of the times" – and because people use Google to search for what's new and interesting queries, when seen in volume, tend to be a good reflection of what's on everyone's minds. Amazingly enough as many as 25% of the search queries we get on any given day are new – meaning we have not seen them before.

The Google Zeitgeist is calculated by looking at the aggregation of the most popular and fastest-rising search queries being typed into the Google.com.my search box.


TOP SEARCHES IN 2007
friendster
youtube
berita harian
myspace
harian metro
utusan malaysia
wikipedia
airasia
maybank2u
jobstreet


FASTEST RISING SEARCHES IN 2007
youtube
facebook
firefly
esnips
mobik
veoh
transformers
friendster layout
heroes
tudou (largest video sharing in Mandarin)


Top Searches for Famous People/Celebrities
siti nurhaliza
paultan
paris hilton
britney spears
akon
avril lavigne
nurin jazlin
jeff ooi
megan fox
altantuya


Top Searches for Destinations
genting
langkawi
singapore
penang
bali
cameron highland
melaka
port dickson
bukit tinggi
kuala lumpur


Top Searches for Online Entertainment Activity
Friendster (social networking)
youtube (video site)
myspace (social networking)
games (free online games)
naruto (Japanese anime)
metacafe (video site)
facebook (social networking)
imeem (music, photo, video site)
photobucket (photo & video site)
lowyat (Malaysian tech enthusiast resource community)


Top Searches for Football
soccernet
epl (English Premier League)
manchester united
arsenal
liverpool
chelsea
uefa (Union of European Football Association)
fantasy premier league
fantasy football
fam (Football Association of Malaysia)


Top Searches for Movies/TV program/Radio
gsc
tgv
transformers
heroes
radioblog
era
prison break
cineleisure
hitfm
high school musical

Top Searches for Games
miniclip
barbie
maplesea – cartoon games
pokemon - cartoon
sudoku
gamespot 305 – source for games from playstation, xbox, wii, etc
runescape
utopia
ghost online
animax


Top Searches for Tech Gadgets
mp3 135
iphone
nokia 6300


Top Searches in Malay Language
jawatan kosong
resepi
akademi fantasia
mat rempit
cuti-cuti malaysia
kamus
lagu
lirik
portal pendidikan
cerita


Taken from: http://www.adoimagazine.com/home/index.cfm?ar=2778
Copyright © 2007 Sledgehammer Communications (M) Sdn Bhd.